Q&A with a Satisfied Group Sales Customer

CATEGORY: Broadway

Brent Blazek, Assistant Director of Alumni and Constituent Relations at Rockhurst University, agreed to share his thoughts and advice on his group’s night at Starlight Theatre.

What was the outcome of your May 2013 Spamalot Dinner & Show alumni event?

The Spamalot event was a resounding success. When I booked the event, I wasn’t sure what to expect because it was my first Rockhurst event. In fact, my boss said “you should be happy if 50 people attend.” In fact, our numbers hit 125, and more than half of that group had never attended an alumni event. We definitely exceeded our own expectations. As a result of theSpamalot event success, we’re hosting another event at Starlight’s The Wizard of Oz on June 14, and our St. Louis alumni group is seeing Tarzan at The Muny on June 28!

You were weighing several venue options for your 2013 alumni event. Why did you choose Starlight?

Initially, it impressed me that Stacey (Starlight’s group sales manager) invited me to tour the theatre. She walked the Starlight facility and grounds with me, thoroughly explaining our performance, seating and private dining options, always keeping in mind our event goals and budget. The tour and our interaction convinced me the Starlight experience was the right choice for us.

What did you and Rockhurst alums enjoy most about the Starlight experience?

Our alumni were impressed with the evening’s entertainment and value. They were able to meet our President and enjoy great food in a private event space, take a backstage tour, and watch a Broadway show for $35 per person. Personally, I very much appreciate Starlight’s tremendous customer service, impressive group discounts and family-friendly show options.

What advice would you give group leaders considering bringing their group to Starlight?

Book it! It’s extremely affordable and fun. Also, ask Stacey for anything that might make your event even better, and she’ll do her best to make it happen. She walked us through the process from start to finish and is very professional and accommodating. I called her at least 50 times the week before the event because our RSVP numbers increased from 50, to 75 and, finally, to 125 guests. The day of the event, she helped us set up Berger Hall for dining, made sure the catering staff was on schedule, took alums on backstage tours, and even walked us to our seats. We couldn’t have asked for better customer service or a better group experience.

For more information on booking your group event, contact Stacey Million, group sales manager, at 816.997.1137 or stacey.million@kcstarlight.com.